Feel Young Again

In this commercial the company Centrum Silver uses strip poker to appeal to their older audience with the line, "Feel Young Again." The commercial is definitely using sex appeal to reach the viewer but one interesting thing about the commercial might be that it was not able to be aired on television.

Presidential Reunion

This clip uses comedy to demonstrate a conversation the past and present presidents might have. The comedians make simple decisions seem extremely difficult, as well as making the point that to make the correct decision all these presidents have to work together to do the right thing.

Group 4- Dr. Pepper Ten

This is a Dr. Pepper 10 commercial that first aired April 18, 2011. It shows an actor in an adventure film drinking Dr. Pepper. At one point he says "It's what guys want". It plays on a lot of stereotypes about what men like. There is probably some risk here because they don't want to alienate the female customer base. This comercial does a good job of getting attention for Dr. Pepper because of the tension is causes.

The Kia motor company aired this video starring the NBA basketball player Blake Griffin. Awkward humor is present throughout the advertisement and Griffin is the source of the majority of it. During the commercial, he offers the two campers safety in a way that is not ordinary. With the help of Griffin, Kia has been able to make this commercial very popular and successful.

Bud Light Classroom Commercial

Bud Light's Classroom Commercial, aired during the Superbowl, uses humor to poke fun at racial stereotypes in order to solicit their product.  In this ad, a classroom setting is used to "teach" the  men how to properly ask or decline a Bud Light.  By featuring a famous comedian, Carlos Mencia, this video does a good job in getting the attention of the viewers.

This is a clip from the Ali G Show, a British television show done by Sacha Baron Cohen, the actor who played Borat. In the Ali G Show, Cohen plays Ali G, a white suburban man who views himself as a "wannabe" thug. The premise of each episode involves Ali G interviewing political or cultural figures, in this case he interviews individuals from the FBI. Cohen is comedic genius and this clip helps to illustrate this.

The Wired Become Clueless

You know that the issue of generational differences in the social networking experience has been taken to the next level when it's parodied in a funny car commercial. The tables are turned when the wired become the clueless. There is some risk here for Toyota because they probably don't want to be seen as marketing to "old people." Other lenses through which to view this ad include gender and class just for starters.